Guest Post by Jeff W.
If you have a great product and have put up a website in the hopes of being able to make money online, there are some important and useful tools out there that you need to get on board with. Social media is everywhere. Practically everyone that has access to the internet is participating in some form of social media, even grandmas! With everyone using Facebook, MySpace, Twitter and more, there is more opportunity than ever to reach potential clients than ever before. These services are at the forefront of online money making today, and represent a whole new way of marketing that is more direct and personalized, not to mention immediate than ever before.
Online merchants like yourself have long puzzled over how to get the word out about their products and their site. They know that the only way to make money online is to get people to visit their site. This competition to get traffic has become fearsome and huge amounts of money are being dumped into things like SEO, ad words campaigns and more. Social media is a great way to get the word out about your business, without having to shell out money. Any business that hopes to succeed in online money making but does not have a Facebook page and a Twitter account is not using all of the tools that they have at their fingertips, and is likely to lose customers to more internet savvy competitors.
Facebook and MySpace are a great place to introduce people to what you have to offer. Setting up a profile in these two communities couldn't be easier. Once you have established your business's identity, it is time to go to work building a network. If your target market is the younger crowd, then MySpace is the way to go to increase your online money making potential. If you are looking to market to adults, then Facebook is a better bet. Both offer groups that you can join or even the ability for you to start a group. Finding the right groups can help you connect with potential customers that are either in your area or who are already looking for and talking about a business or product like yours. Finding groups like these helps make it even easier to make money online, because you are able to market to exactly the people that you are looking for.
Twitter, the micro-blogging uber-giant, is another great way to reach people that might be into whatever you are selling. With Twitter, you can make money online by turning the searching game around. Instead of trying to find ways to help people that might be interested in your products to find you, you can find people that might be interested for yourself. Twitter allows you to search for people that have "tweeted" about topics that are relevant to whatever you are selling. Once you find those people, you can follow them and reply to their tweets, inviting them to your website. This sort of direct, personalized marketing has never been available before and is a key to future online money making.